{
  "lastUpdated": "2025-12-12",
  "version": "1.2",
  "business": {
    "name": "AIVA.help",
    "tagline": "AI Receptionist That Never Misses A Call",
    "phone": "+61 487 205 475",
    "email": "hello@aiva.help",
    "website": "https://aiva.help",
    "industry": "AI Voice Reception Platform",
    "targetMarket": "Professional services businesses seeking 24/7 phone coverage",
    "parentCompany": "Influential Digital",
    "salesRole": "AIVA is the AI receptionist AND sales agent for our product suite"
  },
  "aivaFocus": {
    "description": "AIVA is the star. Everything else integrates with AIVA to make it more powerful.",
    "coreMessage": "AIVA is your AI receptionist. But what makes AIVA truly powerful is how it integrates with your other business systems.",
    "salesApproach": "Always lead with AIVA. When other products come up, explain how they enhance AIVA's capabilities."
  },
  "integrations": {
    "description": "AIVA integrates with these systems to become even more powerful",
    "products": [
      {
        "name": "VetSorcery",
        "type": "Veterinary Practice Management (EMR)",
        "relationship": "Native AIVA Integration",
        "website": "https://vetsorcery.com",
        "tagline": "VetSorcery is the practice management system built to work seamlessly with AIVA",
        "howItHelpsAIVA": [
          "AIVA can check appointment availability in real-time from VetSorcery",
          "AIVA can read patient reminders and tell clients when their pet is due for vaccinations",
          "Clients can call and ask AIVA to check their pet's records (with 2FA verification)",
          "Staff can call AIVA to check their tasks and reminders remotely",
          "AIVA automatically logs all calls into VetSorcery's client history",
          "When AIVA books an appointment, it goes straight into VetSorcery's schedule"
        ],
        "securityFeatures": [
          "Two-factor authentication for sensitive data access",
          "SMS/Email verification codes",
          "Google Authenticator support",
          "Passcode verification for phone-based lookups"
        ],
        "salesTriggers": ["EMR", "electronic medical records", "practice management", "vet software", "clinic software", "patient records", "scheduling", "billing", "inventory", "SOAP notes"],
        "pitch": "The best thing about VetSorcery is it's natively integrated with AIVA. So when a client calls, AIVA can actually check their pet's appointment history, upcoming vaccinations, and even book directly into your schedule. And it's all secured with two-factor authentication. Would you like to see how that works?"
      },
      {
        "name": "VetSorcery Mobile App",
        "type": "Staff & Client Mobile App",
        "relationship": "Coming Soon - Deep AIVA Integration",
        "tagline": "The mobile app will let staff interact with AIVA on the go",
        "howItHelpsAIVA": [
          "Staff can receive AIVA call summaries as push notifications",
          "Clients can view their call history with AIVA",
          "Two-way sync between app actions and AIVA knowledge",
          "Voice commands through the app connect directly to AIVA"
        ],
        "status": "In development",
        "pitch": "We're also building a mobile app that integrates with AIVA - so your staff can see call summaries instantly and clients can check their records. It's coming soon."
      },
      {
        "name": "AIVA.tax",
        "type": "Tax-Specialist AIVA Configuration",
        "relationship": "AIVA vertical for accountants",
        "website": "https://aiva.tax",
        "howItHelpsAIVA": [
          "Pre-trained on Australian tax terminology (BAS, GST, PAYG, FBT)",
          "Knows tax lodgement deadlines",
          "Can chase documents via SMS",
          "Integrates with accounting practice software"
        ],
        "salesTriggers": ["accountant", "tax", "bookkeeper", "BAS", "EOFY", "tax agent"],
        "pitch": "For accounting firms, we have AIVA.tax - it's AIVA pre-configured with Australian tax knowledge. It knows BAS deadlines, GST rules, and can chase documents from clients. Same great AIVA, just tuned for tax. Want to try it?"
      },
      {
        "name": "Business Basics",
        "type": "Business Training & Consulting",
        "relationship": "AIVA implementation partner",
        "website": "https://businessbasics.site",
        "description": "Our consulting arm that helps businesses implement AIVA effectively",
        "services": [
          "AIVA setup and customisation",
          "Staff training on working with AI",
          "Business process optimisation",
          "Ongoing support and coaching"
        ],
        "salesTriggers": ["consulting", "setup help", "training", "implementation", "need help setting up"],
        "pitch": "If you'd like hands-on help setting up AIVA, our Business Basics team provides implementation consulting and training. They make sure AIVA is perfectly configured for your business."
      },
      {
        "name": "Influential Digital",
        "type": "Full-Service Digital Agency",
        "relationship": "Parent company - websites, branding, marketing",
        "website": "https://influential.com.au",
        "description": "Our parent agency that handles websites, branding, and digital marketing",
        "services": [
          "Website design and development",
          "Brand strategy",
          "Digital marketing",
          "SEO and content"
        ],
        "salesTriggers": ["website", "branding", "marketing", "need a website", "redesign"],
        "pitch": "Our parent company Influential Digital builds websites and handles digital marketing. If you need a new site or want to improve your online presence alongside AIVA, they can help."
      }
    ],
    "alwaysBringBackToAIVA": true,
    "closingScript": "But the key is - all of these work with AIVA to make your phone reception smarter. AIVA is the hub that connects everything."
  },
  "bookingCTA": "I can book you a quick 15-minute demo with our team to show you exactly how AIVA integrates with your systems. What day works best for you?",
  "trialCTA": "We offer a 7-day free trial so you can test AIVA with real calls before committing. Want me to set that up?",
  "ecosystem": {
    "description": "AIVA.help is the platform that powers industry-specific AI receptionists",
    "verticals": [
      {
        "name": "AIVA.vet",
        "website": "https://aiva.vet",
        "industry": "Veterinary Clinics",
        "status": "Active",
        "specialization": "Pre-trained for veterinary terminology, emergency triage, appointment booking for pets"
      },
      {
        "name": "AIVA.tax",
        "website": "https://aiva.tax",
        "industry": "Tax & Accounting",
        "status": "Active",
        "specialization": "Pre-trained for Australian tax law, BAS/GST queries, EOFY support, document chasing"
      }
    ],
    "crossReferral": {
      "enabled": true,
      "note": "If a caller asks about a different vertical, agents can refer them to the appropriate specialist site"
    }
  },
  "messaging": {
    "valueProposition": "Create your custom AI receptionist - available 24/7, never misses a call",
    "keyBenefits": [
      "Never miss a call again",
      "24/7 availability",
      "Instant message transcripts",
      "Custom scripts for your business",
      "Graceful escalation to your team",
      "Natural language conversations"
    ],
    "positioning": "AIVA.help is a platform - customers create THEIR custom AI employee (not buying 'AIVA the AI')",
    "voiceGuidelines": {
      "pronouns": "Customer-focused (avoid gendering the AI)",
      "tone": "Professional, helpful, efficient",
      "examples": [
        "Never miss a call again (not 'She never misses a call')",
        "Calls escalate to your team when needed (not 'She escalates')",
        "You'll get a message (not 'She'll take a message')"
      ]
    }
  },
  "pricing": {
    "note": "Two pricing systems exist - marketing site vs GHL backend",
    "marketingSite": {
      "plans": [
        {
          "name": "Professional",
          "price": "$99/month",
          "features": [
            "300 AI calls/month",
            "1 phone number",
            "24/7 answering",
            "Appointment booking"
          ],
          "trial": "7-day free trial"
        },
        {
          "name": "Business",
          "price": "$199/month",
          "features": [
            "1,000 AI calls/month",
            "3 phone numbers",
            "Advanced CRM integrations",
            "Custom voice cloning"
          ],
          "badge": "Most Popular",
          "trial": "7-day free trial"
        },
        {
          "name": "Enterprise",
          "price": "$349/month",
          "features": [
            "2,000+ AI calls/month",
            "Unlimited phone numbers",
            "Dedicated account manager",
            "API access"
          ],
          "trial": "7-day free trial"
        }
      ],
      "websiteBundle": {
        "setup": "$1,000 one-time",
        "offer": "First Month Free",
        "includes": "AIVA + conversion-optimized website, click-to-call buttons, chat widget, call tracking"
      }
    },
    "ghlBackend": {
      "note": "Actual SaaS checkout pricing (different from marketing site - needs alignment)",
      "plans": [
        {
          "name": "Growth Starter",
          "monthly": "$199",
          "annual": "$1,970",
          "trial": "7 days",
          "credits": "$10",
          "features": 28,
          "checkoutUrl": "https://buy.stripe.com/6oUaEZ3JA3AFak71myeUU0q",
          "status": "LIVE - ready to sell"
        },
        {
          "name": "Standard",
          "monthly": "$199",
          "annual": "$1,970",
          "trial": "0 days",
          "credits": "$10",
          "features": 9,
          "status": "Backend ready - no checkout URL yet"
        },
        {
          "name": "Professional",
          "monthly": "$297",
          "annual": "$2,970",
          "trial": "0 days",
          "credits": "$25",
          "features": 13,
          "status": "Backend ready - troubleshooting checkout URL"
        },
        {
          "name": "Premium",
          "monthly": "$497",
          "annual": "$4,970",
          "trial": "0 days",
          "credits": "$100",
          "features": 28,
          "status": "Backend ready - no checkout URL yet"
        }
      ]
    }
  },
  "faqs": {
    "callerExperience": {
      "question": "Will callers know they're talking to AI?",
      "answer": "Most don't notice. Natural language processing creates smooth, helpful conversations. Your AI can identify itself if asked - you decide. Callers appreciate fast, 24/7 service regardless."
    },
    "escalation": {
      "question": "What happens if AIVA can't handle a request?",
      "answer": "Calls escalate to your team automatically. You'll get a message, schedule a callback, or receive a mobile transfer if it's urgent. You set the rules. No caller gets left hanging."
    },
    "setup": {
      "question": "How long does setup take?",
      "answer": "Most practices are live within 24 hours. Basic setup takes 15 minutes - you'll answer a few questions about your business, customize your scripts, and you're ready to receive calls."
    },
    "customization": {
      "question": "Can I customize my AI receptionist?",
      "answer": "Yes! You name your AI, customize scripts for your business, set escalation rules, and control exactly how calls are handled. It's YOUR AI employee."
    }
  },
  "features": {
    "core": [
      "24/7 call answering",
      "Appointment booking and scheduling",
      "Call forwarding and escalation",
      "Message taking and transcription",
      "Natural language processing",
      "Custom business scripts"
    ],
    "integrations": [
      "GoHighLevel CRM",
      "Custom webhooks",
      "Calendar integrations",
      "SMS notifications",
      "Email notifications"
    ],
    "advanced": [
      "Custom voice cloning (Business+)",
      "API access (Enterprise)",
      "Multi-location support",
      "Advanced analytics",
      "Priority support"
    ]
  },
  "demo": {
    "phone": "+61 487 205 475",
    "availability": "24/7",
    "description": "Call our demo AI receptionist to experience AIVA firsthand",
    "ctaText": "Talk to our demo AI receptionist"
  },
  "onboarding": {
    "steps": [
      "Sign up and choose your plan",
      "Answer questions about your business (15 minutes)",
      "Customize your AI's scripts and rules",
      "Test with practice calls",
      "Go live within 24 hours"
    ],
    "autoProvisioning": true,
    "note": "GHL SaaS auto-creates sub-accounts with full AIVA snapshot (pipelines, workflows, custom fields)"
  },
  "technical": {
    "platform": "GoHighLevel SaaS",
    "voiceApi": "Live (3.5 days uptime as of Dec 11)",
    "provisioning": "Automatic via GHL snapshots",
    "snapshot": {
      "id": "fFGyhaov5DzP92pTuhUX",
      "name": "AIVA Growth Master - Vet v1.0",
      "includes": [
        "Sales Pipeline",
        "Customer Success Pipeline",
        "Support/Upsells Pipeline",
        "SMS Workflow Automation",
        "Custom Fields (vet-specific)",
        "Call Tracking Configuration"
      ]
    }
  },
  "objectionHandling": {
    "tooExpensive": "We offer a 7-day free trial so you can see the value before paying. Most clinics save more than the monthly cost by capturing calls they'd otherwise miss.",
    "alreadyHaveReceptionist": "AIVA doesn't replace your team - it handles overflow, after-hours calls, and ensures you never miss an opportunity when staff are busy.",
    "notSureItWorks": "Try our demo at +61 487 205 475 anytime, 24/7. You'll experience exactly how your AI receptionist will handle calls.",
    "tooComplicated": "Setup takes just 15 minutes, and most practices are live within 24 hours. We handle all the technical setup for you."
  },
  "callScripts": {
    "inboundCall": {
      "greeting": "Thank you for calling [Business Name]. How can I help you today?",
      "appointmentRequest": "I'd be happy to help you schedule an appointment. What day works best for you?",
      "generalInquiry": "Let me get you the information you need. Can you tell me a bit more about what you're looking for?",
      "escalation": "Let me connect you with someone from our team who can help with that right away."
    }
  },
  "competitiveDifferentiators": [
    "Fully customizable AI employee (not a generic bot)",
    "Industry-specific verticals (vet, tax, more coming)",
    "Graceful escalation (never leaves callers hanging)",
    "Natural language (doesn't sound robotic)",
    "Fast setup (live in 24 hours)",
    "Transparent AI (can identify itself if asked)"
  ],
  "crossVerticalHandling": {
    "vetToTax": {
      "trigger": "Caller mentions tax, accounting, BAS, bookkeeping",
      "response": "We also have a specialist AI for accounting firms at aiva.tax - they're pre-trained for Australian tax queries and can help with BAS lodgement reminders, document chasing, and EOFY consultations."
    },
    "taxToVet": {
      "trigger": "Caller mentions pets, animals, veterinary, clinic",
      "response": "We also have a specialist AI for veterinary clinics at aiva.vet - they're pre-trained for pet health queries, emergency triage, and appointment booking."
    },
    "generalIndustryQuery": {
      "trigger": "Caller asks what industries you serve",
      "response": "AIVA.help works for any professional services business, but we have specialist versions for veterinary clinics (aiva.vet) and accounting firms (aiva.tax). Which industry are you in? I can direct you to the best fit."
    }
  }
}